One Forma Project
Milky Way - LightSpeed
Part 2
Project Introduction
(Only For Education Purpose)
Welcome to the Search Needs and Satisfaction.
A user's information need or search need is defined as the
information or resource that the user needs in order to accomplish
their task. The user's query is an attempt to express that need to the
search engine. If the search results enable the user to accomplish their
task, we say that the search need is satisfied.
We say that a result is satisfying if it satisfies the search need of a
query. Results can be more satisfying or less satisfying depending on
how well or how completely they satisfy the need.
The grading interface displays each query together with additional
information that provides useful context.
This includes the following components:
• The query itself
• Web Search links you will use to research the possible intents and
interpretations of the query
• The language of the user. We do not want to return results in other
languages
• The location of the user. We want to return results appropriate for
their area (e.g. locations of business).
• Date of query. We want to return results that are relevant in time.
In general, we want to connect users with useful content for their topic of interest while protecting them from being exposed to harmful information summarized below.
• Hateful: the result should not advocate discriminatory content that intentionally attacks someoneʼs dignity. This can include references or commentary about religion, race, sexual orientation, gender, national/ethnic origin, or other targeted groups.
• Violent or harmful: the result should not intentionally incite imminent violent, physically dangerous, or illegal activities, nor provide information that leads to immediate harm.
• Sexually explicit: the result should not have overtly sexual or pornographic material, defined by Websterʼs Dictionary as "explicit descriptions or displays of sexual organs or activities that are principally intended to stimulate erotic without sufficient aesthetic or emotional feelings.”
• Contradicting expert consensus on public interest topics: the result should not contradict well-established or expert consensus on a popular topic or issue. This includes misleading or inaccurate information.
• Spam Results that are malicious, deceptive, or manipulative. Examples: pages that contain phishing schemes, install viruses, or attempt to artificially boost their relevance (e.g., link farming,
keyword stuffing, etc).
• Results that do not contain original and useful content. Examples:
pages with content scraped from Wikipedia or otherwise
automatically-created content.
• Illegal: We also manually remove reported results in those
circumstances that are required by law in the corresponding locale
(e.g., images of child abuse, content related to sex trafficking,
copyright infringement, etc.) and when action is required to keep
people safe (e.g., involuntary posting of sensitive personal
information, etc). Movie streaming sites such as those posing as free
movies are also part of this category.
1. Image displays correct subject. The image must actually show the subject of the query. For
example, if the query is “dodecahedron,” the image must actually show that geometric figure and
not some other one. Missing images (or ones that do not load) do not have this property.
2. Subject clearly shown. All images in the set must clearly show the subject of the query. The
subject should not be blocked, out of focus, too far away, or otherwise difficult to see clearly.
3. Subject is focus of image. In cases where the image includes multiple people or objects, it
should be clear who or what is the subject of the query.
4. Image shows representative version of subject. For example, if the query is the name of a currently popular actor, the image should show that
person as they look today (or how their character looks in a currently popular movie), not how they looked many years ago.
If the query is the
name of a famous person from the past who is no longer alive, the image should show them as they were best known.
For example, if the query is
“Richard Nixon,” a picture should show him during the time he was U.S. president, not 20 years later when he was near the end of his life.
Search Needs and satisfaction Project is Going On... So due to some issue we can't reveal the answer publicly so here is the video link... Button
Answer video is under maintenance we will update you when its available Via YouTube Post
Answer video is under maintenance we will update you when its available Via YouTube Post
1. Missing Error Condition. The URL and/or snippet may make this
look like a perfect result ‒ perhaps the home page of a company.
But if you actually clicked on it, you'd discover that the page does
not load, or redirects to some entirely unrelated page.
• Example: Query “vallco shopping center,” result is
www.vallcoshoppingcenter.com. If you click no the result, youʼll be
taken to an advertising page that has nothing to do with the
shopping center (which is out of business).
2. Incorrect Page Owner Assumption. The URL may be a perfect
match for the name of a company or product you're familiar with.
But if you visited the destination page, you'd see that it's actually for
an entirely different company with a similar name.
• Example: Query "american eagle," result is
www.americaneagle.com. Since American Eagle is a well-known
clothing brand, you assume the page is the home page of that
company. But it isn't. Clicking on the result would have shown that
it's the home page of a web design company, which is not what
most searchers are looking for.
Ignoring Time and Place
Many grading mistakes happen when the grader doesn't pay attention
to the time or place of the query and/or result.
1. Mismatched Location. Graders usually notice when the user is in
one location and the result is a Map to a very distant location. But
they frequently miss the case where the result is a web result for a
very distant location.
• Example: User is in Virginia (state in Eastern U.S.), query is
"harold's kitchen menu." Result is home page for Harold's Kitchen
and Bar. At first glance, this looks like a Highly Satisfying result.
It's a restaurant with a matching name, and the page shows their
menu. But a closer look shows that this restaurant is actually in
Richmond, British Columbia, Canada ‒ nearly 3000 miles (5000
km) away from the user. It is extremely unlikely that this was the
result the user was looking for (especially since there is a different
restaurant named Harold's Kitchen close to the user's location).
2. Mismatched Date. Graders may notice the date of a news story,
but forget to notice the date of the search. Or they may not notice
an implicit date in the content of a web result.
• Example: Query dated 2022 is "presidential election results";
result is a page showing the results of the 2016 U.S. presidential
election. The user was almost certainly looking for the most recent
presidential election results, not one from six years earlier.
Answer video is under maintenance we will update you when its available Via YouTube Post

Answer video is under maintenance we will update you when its available Via YouTube Post
Comment Us, How Can We Help You?
5 Comments
Haweli sir can u plz make vedio on lightspeed certification answers we will be highly obliged to u for this.
ReplyDeletePlease update Oneforma MilkyWay Lightspeed Search Satisfaction answers
ReplyDeleteDo you help me answer lightspeed project
ReplyDeletelightspeed answers
ReplyDeletelightspeed part 2 answers please
ReplyDeleteYour Opinion Matters